Abstract

This subject analyses the significance of the media in the modern and contemporary world, examining developments from c.1870 to the present. Topics include the rise of the mass press and film, radio and television industries, the use of communication media for economic and political persuasion through advertising and propaganda, interrelationships … For more content click the Read More button below.

Syllabus

- The Press as a mass medium - The development of the film industry - The growth of radio broadcasting - The rise of advertising - Propaganda in peace and war - Cold war and communication - Television and consumer societies - Media, information and entertainment - Media, war and … For more content click the Read More button below. - New media - Globalisation and media

Assessment items

1. Media Analysis Task
2. Essay

Enrolment restrictions

Not for students who have previously completed COM106, COM226 or COM-1034