Skip to content

Full-time (Marketing Major)

After satisfactory completion of year 1 64 points) students may exit with the Diploma of Business.

After satisfactory completion of year 2 (128 points) students may exit with the Associate Degree in Business.


Year 1

Session 1
Accounting and Financial Literacy
ACC127
8 CPs
Business Law
LAW110
8 CPs
Organisations and Management
MGT100
8 CPs
Marketing Fundamentals
MKT110
8 CPs
Session 2
Contemporary Employability and Learning
BUS114
6 CPs
EMP103 OR EMP105
2 CPs
Business Economics
ECO130
8 CPs
Human Resource Management
HRM210
8 CPs
Data Analytics for Business
QBM100
8 CPs

Year 2

Session 1
First Nations Foundations: Knowing, Relating and Understanding Country
IKC101
8 CPs
Consumer Behaviour
MKT220
8 CPs
Market Research
MKT230
8 CPs
Unrestricted Elective OR Minor Subject
8 CPs
Session 2
Work Placement 1
BUS223
6 CPs
EMP100 OR EMP109
2 CPs
Marketing in Action
MKT241
8 CPs
Applied Social Media and Digital Marketing
MKT211
8 CPs
Unrestricted Elective OR Minor Subject
8 CPs

Year 3

Session 1
Social and Sustainability Marketing
MKT303
8 CPs
Integrated Marketing Communications
MKT310
8 CPs
Unrestricted Elective OR Minor Subject
8 CPs
Unrestricted Elective OR Minor Subject
8 CPs
Session 2
Work Placement 2
BUS385
6 CPs
EMP101 OR EMP104
2 CPs
Managing Brands and Product Innovation
MKT390
8 CPs
Strategic Marketing Management
MKT340
8 CPs
Unrestricted Elective OR Minor Subject
8 CPs