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MA0002 - Marketing
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Structure
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2705US01 - Master of Business Administration
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Faculty:
Faculty of Business, Justice and Behavioural Sciences
Credit points:
96
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Structure
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Restricted electives
32 Credit Points
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Select 32 points from the following - (four micro-subjects equivalent to one eight point subject):
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MKT563
8 CPs
Big Data and Marketing Analytics
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MKT525
8 CPs
Digital and Social Media Marketing
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MKT510
8 CPs
How and Why: Consumers and their Behaviour
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MKT587
8 CPs
A Deeper Dive Into Marketing Practice
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MKT586
8 CPs
Agile Thinking For Marketers In a Disrupted World
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CCI503
2 CPs
Social Media Strategy
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CCI550
2 CPs
Media Production for Community Engagement
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CCI551
2 CPs
Networking and Building Partnerships
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CCI552
2 CPs
Developing Media Relationships
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CCI553
2 CPs
External Communication Strategies
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CCI554
2 CPs
Strategic Event Management
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